Cory Doctorow spreads the love by giving away free eBooks. And here is why he says we should consider doing it too. It is worth your time to read and it's FREE. He thinks free is good. I agree with that. And he goes against the grain, so I'm having to rethink things, but there is a lot of good stuff that he has to say. :-)
The problem isn't Piracy. The problem is obscurity.